The Gemini Story

Our origin story begins with organization design and transformation consulting. Some of the top tech companies in the world have leveraged our expertise to design and build the best version of their organizations.

Almost every single time we engaged with a customer, we found it extremely difficult to get accurate workforce data that also included contractors and contingent workers.  We often had to collaborate directly with managers (think spreadsheet chaos) to get accurate people data.

We felt that there had to be a better way.

We as consultants used whiteboards and PowerPoint to manually visualize the workforce and plan different scenarios.  Then we struggled with ongoing revisions and keeping sensitive information secure between and within teams.

We knew there should be a better way.

We couldn't find that better way, so we built one. Gemini was built as software for our consultants at Blue Rocket Inc. We wanted software that could beautifully and easily visualize and collaborate on org design.  We need software that could aggregate and augment people data.

Knowing how powerful it can be, we launched Gemini as a separate company in early 2022 with the goal of providing a better solution to organizations of all sizes.

Our Core Values

Our core values are not just a list of definitions, but rather define who we are and how we interact with the world. While we do regard the five values as coequal in importance, integrity is the very core of what we do. The other four values rest on the foundation of integrity.


The quality of being honest and having strong personal principles, professionally and interpersonally. The most essential of the company’s five values. It incorporates trust.


The quality of being open and honest; frankness. Ability and willingness to communicate what others should but will not or cannot in plain, succinct and unemotional terms. Incorporates respect.


To suffer together. Concern for the sufferings or misfortunes of others, accompanied by a strong desire to alleviate the suffering.


Facts, information, and skills acquired through experience and education; the continual acquisition, grooming and application of added knowledge in honing our craft and the pursuit of both personal and professional goals and ambitions. Incorporates continual growth and a teaching mindset.

Customer Obsession

Our customers as the center of everything we do. We begin with the customer experience and work backwards. Earning, being worthy of and maintaining customer trust is the beginning, middle and end of every customer deliverable, interaction, and experience.

Our Team

Gemini revolutionizes workforce planning and analytics for every company’s most important resource – its people. Gemini is workforce planning & analytics reimagined.

Vaughn Aust

Vaughn Aust
General Manager

Joshua Imel

Joshua Imel
Head of Product

Alec Hartung

Alec Hartung
Head of Engineering

London Schow

London Schow
Customer Success

Ready to get started?

Let us walk you through the Gemini and show you how it can transform your headcount planning and people data.

Find out how Gemini can help you create the best version of your organization.

Use our powerful Org Charts and People Planning tools. Get started today with your free trial using our pre-loaded data or import your own via CSV.